What you say matters.        What you don't say matters.        PARENTS MATTER...


What you say matters.

  • Youth who have adults involved in their lives are less likely to use alcohol and other drugs

  • Youth who hear “no use” messages at home are 42% less likely to use alcohol

  • 2/3 of teens who abstain from alcohol and other drugs cite parental disapproval of use as a main reason for abstaining

  • Most alcohol and drug use by youth is on weekends, at their home or a friend’s home

Parents Matter Coalition of Pierre/Fort Pierre
800 E. Dakota
Avera/St. Mary's Hospital
Pierre, SD 57501
(605)224-3189 or (605) 222-0638
Fax: (605) 224-8339

Paid for in part by: SD Office of Highway Safety and Strategic Prevention Framework - State Incentive Grant

What can I do to keep my child alcohol free? | Where can I go for additional information? | What influence does my community have regarding underage alcohol and drug use? | What you say matters. | How you say it matters. | Home